Blog Posts
How to Identify and Create Marketable Value in your Book
It’s one thing to write a book, it’s another thing altogether, to sell it. All too many authors get so far into the story with blinders on. Only identifying with the characters in the book and hoping readers will identify in the same way. Without a publisher there is...
7 Myths Keeping You From Writing Your First Book
Whether you work with a publisher or opt to self-publish, having a book is the ultimate calling card. It can helps you gain notoriety, increase your credibility, drive more business leads and gain higher paid speaking engagements. Many entrepreneurs, business owners...
Writing for Successful Publication
Before he worked as Director of Marketing for iUniverse’s parent company Author Solutions, Keith Ogorek was an aspiring author. He developed six tips for writing to successfully publish your book:
Book Editing As a Form of Creative Discovery
Good book editing ensures a book is credible for its market and has the best chance of pleasing its readers. But the editor’s contribution goes well beyond grammar, spelling, and house style. Self-publishers have the opportunity to use an editor to bring out their...
The 13 Most Common Self-Publishing Mistakes to Avoid
From poor front cover designs to skipping 'beta reading', this post presents 13 self-publishing mistakes a self-publishing author like you should avoid. For every new venture, there is a learning curve. When it comes to self-publishing your book, however, that curve...
How to Improve Your Creativity
Curiosity might kill the cat, but will definitely not kill you. While it might be argued that creativity is sometimes an unpredictable flash of genius, it can also be more creative and innovative systematically.
5 Ways To Handle Bad Reviews
Getting bad reviews, and I mean a really bad review that is angry, vicious and unjustified (as if you killed their dog!) is an awful feeling. And believe me, whether you’re Stephen King, J.K.Rowling, or Dean Koontz, all authors will get them. But relax, breathe, and...
4 Tips to Successfully Co-Author Your Next Book
I have co-authored several books with different authors over the years. And I am currently working on two more collaborative projects right now. I have found co-authoring a book can be powerful. I first stumbled upon this idea in 2009 when I first met Heather Hart....
Tips to Better Author Productivity
Being a published author can be a daunting task. We are trained to never put all our eggs in one big uncertain basket, so we take a day job and write in our free time. But that can hinder author productivity so here are some insights to help you prevent burning...
3 Things Your Traditional Publisher Is Unlikely to Do
Years ago, when I still worked for a traditional publisher, I wrote a blog post about the No. 1 disappointment of all published authors: the lack of marketing support from their publisher. This was back when social media was still a fringe pastime, limited mostly to...