by Bede | Jul 17, 2020 | Book Marketing, Brand Management
Having a website as an author is necessary; this is because it is a platform where your readers can get to know more about your books, as well as connect with you. However, it is not enough to just have a website, there are some must-haves every author needs on their...
by SOIPP | Jul 3, 2020 | Book Publishing, Brand Management, Digital Publishing
Even though people are always told not to judge a book by its cover, the truth is most people still do. Which is why authors must pay extra attention to their book cover before the book gets published. So, below are 5 things every author must know about book cover...
by SOIPP | Jun 22, 2020 | Book Marketing, Brand Management
Authors often underestimate the value of using social media as a tool for book marketing and audience reach. Below are 5 reasons why every author must have vibrant social media accounts: Global Reach:Social media platforms give you a global reach. For example,...
by SOIPP | Jun 19, 2020 | Book Marketing, Book Publishing, Brand Management
Book Marketing is important, but it can quickly get expensive. Author, BK Walker, she shares some great tips to help you promote your book with little to no budget for marketing. Oh the thrill! The thrill of wanting to write a book and making the decision to actually...
by SOIPP | Jun 10, 2020 | Book Marketing, Book Publishing, Brand Management, Digital Publishing
There is more to becoming a successful author than just writing. You don’t get to the top and stay there if you don’t treat your writing as a serious career. Seeing yourself as more than just an average, run-of-the-mill writer, but an author building a career makes it...
by SOIPP | May 18, 2020 | Brand Management
Brand Visibility is the number one distinguishing factor that separates better-known brands from those that are not as popular or loved. Every brand says one thing: my product is good and you can trust it. However, some say it better and louder than others. Creating a...