Blog Posts
5 Reasons Why Your Self-Published Book Isn’t Selling
If you haven’t heard by now, self-publishing is hot. Once considered a passing fad, this medium has been solidified as a viable publishing channel for countless authors. Even large publishing houses are embracing self-publishing, with many independent titles being...
5 Tips for Writing About Politics in Fiction
by Aimee Agresti Some say the key to keeping any social gathering cordial is not to talk about politics or religion. I think that’s probably very true. And I also think: Well, thank God at least there’s no religion in my new book! My novel Campaign Widows—about a...
7 Things We Can Learn from Jerry Seinfeld about Writing
Yada, yada, yada isn’t one of them. You can call me a Jerry Seinfeld fanboy. I grew up with Seinfeld, memorizing entire episodes thanks to syndicated reruns. As an adult, I enjoyed an opportunity to see Seinfeld perform live. Earlier this year, Netflix...
The Pros and Cons of Self Publishing (& Traditional Publishing)
I stumbled upon this great article from JA Konrath on his “A Newbie’s Guide to Publishing.” The piece focuses on how to make money on ebooks (if you have a minute I highly recommend reading the entire thing), but one section of the article really caught my eye (and...
5 Ways to Market a Memoir When No-One Knows Who You Are
As writers, we often feel like we are howling into the wind, throwing our words out into the world with no one listening. But there are ways that you can attract an audience even if you're just starting out. In today's article, journalist and memoir author Andrew...
Try This Unknown Writer’s Trick When You’re Staring at a Blank Page
Out of ideas? I have a trick I use often when I find myself staring at a blank page, or when I’m in the middle of a long writing project and run out of ideas. I have never seen it on any list of writing tips or tricks: Question your certainties. This trick can be used...
How Not to Write a Sales Letter
Sales letters are excellent tools for companies to generate leads. Whether you’re strictly online only or a brick-and-mortar business, both snail mail sales letters and emails can drum up hot leads that you can convert into sales. But — and this is big — only if you...
Your Guide to Branding Yourself as an Author
You’re an author, why do you need a “brand”? It sounds so corporate and, well, you’re not. While you may not be a multinational corporation, you do have one thing in common. You’re both selling a product, and you need a positive and engaging image to go with it. Your...
The Art of Seduction: How to Entice and Captivate Your Readers
“Is not the most erotic portion of a body where the garment gapes?” French literary critic Roland Barthes poses this question in his 1973 The Pleasure of the Text, and I find myself pondering it frequently—not only to understand the nature of desire, but as a fiction...
Marketing Your Book? Why You Should Build Your Tribe
With the social media, the tides are changing day in day out. Strategies that yielded 100% profit some decades back have been displaced by new trends. Marketing is no longer limited to promotions, advertisements, and what have you. Gone are the days when authors sit...
At A Glance
