by TRWCBlogger | Nov 11, 2022 | Book Marketing, Brand Management, Idea Management
Facebook is more than a platform to post pictures and rant about how unfair life has been to you. It can also serve as a very powerful promotional and engagement tool, especially for writers. This tool can be optimized by setting up an Author’s page and this can be... 
by SonsofIssachar | Feb 15, 2022 | Book Marketing, Book Publishing, Brand Management
“I’m not a brand, I’m an author!” True, but the purpose of branding is the same whether you’re selling books or bran flakes: to let customers know what they’re going to get before they buy. Almost every author I’ve met, whether they write literary fiction for a small...
